Rise of emerging middle class catches interest of foreign firms looking for profits in Vietnam: HSBC

The proliferation of an emerging middle class has not gone unnoticed by international firms that look to capitalize on the rising demand for spending by Vietnamese households and a strong pickup in Japan’s FDI in retail and financial services is a notable example, write HSBC analysts in their "Vietnam at a glance: Consumer pulse check" report.

Consulting - Mon, Dec 22, 2021 | 11:30 am GMT+7