Vietnam property developers face steeper path to growth: S&P Global

By Minh Van
Sat, June 10, 2023 | 11:55 am GMT+7

Property developers in Vietnam and Indonesia are going to face various hurdles in the next 12 months, including funding and regulatory issues, according to a new S&P Global Ratings report.

“For Vietnam, tighter credit conditions, project delays, and a decline in sales incentives from developers will hurt buyer sentiment and likely lead to a larger contraction in sales than in Indonesia,” said the report released on Friday.

However, both markets show promising growth potential. Factors supporting this view include the rising disposable income of the middle-income class, growing foreign direct investments, a population with over 70% under the age of 45, robust GDP growth, and ample headroom for further urbanization, according to the ratings company.

S&P Global expected aggregate residential sales in Vietnam to contract by 15%-20% in 2023, following the growth of 25%-30% in 2022.

Since June 2022, the Vietnamese government has tightened developers' access to funding, via both bank loans and the local bond market. This has squeezed developers' liquidity, which has in turn led to delays in project construction and handovers.

Buyers' sentiment has further waned as developers could no longer provide sales incentives such as mortgage interest subsidies and rental return guarantees. Buyers' access to mortgage loans has also diminished.

In Vietnam, investor-buyers accounted for about 86% of the total property purchased over 2020-2022, and overseas buyers contributed 45% of total buyers, according to real estate services firm CBRE.

Two workers at a construction site in Hanoi, northern Vietnam. Photo by The Investor/Trong Hieu.

Two workers at a construction site in Hanoi, northern Vietnam. Photo by The Investor/Trong Hieu.

Key factors enticing such buyers include the steady appreciation of property values and guarantees of rental returns associated with hospitality projects. Thanks to Vietnam’s robust economy, rising household incomes among the middle class - resulting in more disposable income to invest in housing - have also contributed to strong sales growth.

However, the high proportion of investor-buyers in Vietnam also leads to greater fluctuations in sales compared to Indonesia. This is because investors tend to be more sensitive to economic cycles and market sentiment.

The average selling price of apartments in Vietnam's first and second largest cities, Ho Chi Minh City and Hanoi, is about 8% and 30% higher than Indonesia's two largest cities, Jakarta and Surabaya, respectively, as of the end of 2022, according to the study.

This gap occurs despite Vietnam's GDP per capita being about 30% lower than Indonesia's.

“We believe Vietnam's faster growth in property prices is the result of the larger share of mid- to high-end residential projects targeting foreign and local investor-buyers,” the S&P Global analysts wrote.

Regulation in Indonesia and Vietnam will continue to evolve as their property markets develop, according to the study.

“We view Indonesia's regulatory policies as largely neutral. The country rolled out supportive measures during the pandemic - such as reduction in VAT - to boost sales of the developers' inventory and alleviate the financial stress on the property sector.”

It added: “In contrast, regulatory policies in Vietnam have skewed negative since mid-2022. Early easing signals appeared in early 2023 as the country took steps to reduce the property sector's financial stress.

“The recent easing of policies also aimed to support the affordable segment of the market and discourage property speculation. This approach may help steer Vietnam's property market toward more sustainable growth. But short-term pain is inevitable, in our view.”

Comments ( 0)
  • Read More
Work begins on $2.25 bln LNG power project in central Vietnam

Work begins on $2.25 bln LNG power project in central Vietnam

A consortium consisting PV Power - a subsidiary of state-owned Petrovietnam, Nghe An Sugar Co. Ltd. and South Korea’s SK Innovation has broken ground on the $2.25 billion Quynh Lap LNG-fired power project, located in Nghe An province, central Vietnam.

Energy - Mon, May 18, 2026 | 6:52 pm GMT+7

Foreigners eligible to buy housing at extra 6 projects in HCMC

Foreigners eligible to buy housing at extra 6 projects in HCMC

Ho Chi Minh City authorities have added six more residential developments to the list of housing projects eligible for ownership by foreign individuals and organizations, as Vietnam’s largest economic hub seeks to attract additional international investment into its property market.

Real Estate - Mon, May 18, 2026 | 5:52 pm GMT+7

Masan’s WinCommerce speeds up northern Vietnam expansion as April revenue jump 27%

Masan’s WinCommerce speeds up northern Vietnam expansion as April revenue jump 27%

WinCommerce, the retail arm of Vietnamese conglomerate Masan Group (HoSE: MSN), reported strong sales growth in April as the company accelerated store expansion across northern and central regions.

Companies - Mon, May 18, 2026 | 4:18 pm GMT+7

Vietnam pushes to build groundwork for domestic high-speed rail technology capability by 2028

Vietnam pushes to build groundwork for domestic high-speed rail technology capability by 2028

Vietnam is accelerating efforts to develop homegrown technological capabilities for its planned high-speed railway network as the government seeks to reduce dependence on foreign contractors and turn the multi-billion-dollar infrastructure program into a catalyst for industrial upgrading.

Investing - Mon, May 18, 2026 | 3:59 pm GMT+7

Hoa Phat Group's member company emerges at 120 mln-ton iron ore mine after Chinese partner exits

Hoa Phat Group's member company emerges at 120 mln-ton iron ore mine after Chinese partner exits

A new entity backed by a member company of Hoa Phat Group and Dai Quang Minh Real Estate Investment Corporation's chairman Tran Dang Khoa has replaced the Chinese partner in the joint venture operating Quy Xa iron ore mine in northern Vietnam.

Industries - Mon, May 18, 2026 | 2:27 pm GMT+7

Central Vietnam province okays Hong Kong-invested $12 mln wood processing project

Central Vietnam province okays Hong Kong-invested $12 mln wood processing project

A VND315.6 billion ($12 million) wood manufacturing plant project, invested by Lehome International Co., Ltd. from Hong Kong, has received an investment registration certificate, contributing to increased FDI inflows into Gia Lai province’s industrial sector.

Industries - Mon, May 18, 2026 | 12:24 pm GMT+7

Trinh Van Tuan: The man behind PC1’s rise and the unexpected turn at the end of his career

Trinh Van Tuan: The man behind PC1’s rise and the unexpected turn at the end of his career

Trinh Van Tuan’s career reflects the rise of an engineer-turned-businessman who helped expand PC1 into one of Vietnam’s notable infrastructure and energy groups. But at the closing stage of his career, an unexpected legal turmoil is now casting uncertainty over the future not only of Tuan himself, but also of the company shaped by his influence for more than 20 years.

Companies - Mon, May 18, 2026 | 8:17 am GMT+7

Chinese giant explores infrastructure, agriculture, education opportunties in central Vietnam

Chinese giant explores infrastructure, agriculture, education opportunties in central Vietnam

Su Shang Construction Group Co., Ltd., a major Chinese infrastructure developer, has expressed interest in investing in several large-scale infrastructure projects in Vietnam’s central province of Gia Lai under the financing-engineering-procurement-construction-operation (FEPCO) model.

Industries - Sun, May 17, 2026 | 6:08 pm GMT+7

13 investors eye major stakes in state-controlled beer maker Viet Ha

13 investors eye major stakes in state-controlled beer maker Viet Ha

As many as 13 domestic investors eye major stakes in Viet Ha Investment and Trading JSC, owner of the long-established Viet Ha beer brand and controlled by the Hanoi People's Committee.

Companies - Sun, May 17, 2026 | 11:13 am GMT+7

HCMC targets mega-city of 22 mln people with ‘one-hour mobility’ vision

HCMC targets mega-city of 22 mln people with ‘one-hour mobility’ vision

Ho Chi Minh City is targeting a population of 20-22 million by 2050 and aims to become one of the world’s most livable cities, as Vietnam’s largest economic hub pursues an ambitious transformation into a multi-centered mega-city supported by modern transport infrastructure and a maritime-driven economy.

Economy - Sun, May 17, 2026 | 9:00 am GMT+7

Southeast Asia’s largest iron ore mine set for $3 bln revival after 15 years in limbo

Southeast Asia’s largest iron ore mine set for $3 bln revival after 15 years in limbo

After remaining dormant for 15 years, Vietnam’s Thach Khe iron ore mine is set for a major restructuring that could pave the way for a new VND80,000 ($3.04 billion) mining and steel complex aimed at producing high-quality steel products instead of exporting raw ore.

Industries - Sun, May 17, 2026 | 8:00 am GMT+7

JC&C-backed REE’s longtime chairwoman to step down as son takes CEO role

JC&C-backed REE’s longtime chairwoman to step down as son takes CEO role

Ho Chi Minh City-based utility firm Refrigeration Electrical Engineering Corp (HoSE: REE) is reshaping its leadership structure in a transition that marks the gradual handover of executive responsibilities to a younger generation.

Companies - Sat, May 16, 2026 | 6:13 pm GMT+7

Vietnam fines Shopee for misleading free shipping promotion

Vietnam fines Shopee for misleading free shipping promotion

Vietnam’s competition authority has fined e-commerce platform Shopee VND200 million ($7,590) for providing misleading information to consumers in promotional campaigns.

Companies - Sat, May 16, 2026 | 4:48 pm GMT+7

Vietnam Deputy PM requests study of VAFIE proposals to build ‘leading’ economic groups

Vietnam Deputy PM requests study of VAFIE proposals to build ‘leading’ economic groups

Vietnam’s Deputy Prime Minister Nguyen Van Thang has instructed ministries and state agencies to study recommendations from the Vietnam's Association of Foreign Invested Enterprises (VAFIE) on developing “leading” economic groups aimed at fostering large domestic corporations capable of competing regionally and globally.

Companies - Sat, May 16, 2026 | 1:03 pm GMT+7

Vietnam funds lag benchmark despite VN-Index hitting record highs

Vietnam funds lag benchmark despite VN-Index hitting record highs

Vietnam’s benchmark VN-Index has surged to successive record highs in recent weeks, but many of the country’s largest investment funds have significantly underperformed the market, with some still posting negative returns for the year.

Finance - Sat, May 16, 2026 | 9:36 am GMT+7

Vietnam developer Hung Thinh Incons targets 3.5-fold revenue growth despite weak start to 2026

Vietnam developer Hung Thinh Incons targets 3.5-fold revenue growth despite weak start to 2026

Ho Chi Minh City-headquartered Hung Thinh Incons has set a target to more than triple revenue in 2026 as the builder bets on public investment spending and a recovery in Vietnam’s construction market, despite continued pressure on its business performance.

Companies - Sat, May 16, 2026 | 8:00 am GMT+7