Shinhan Bank Vietnam launches AI translation desk, strengthening customer experience, digital innovation 

Shinhan Bank Vietnam has officially launched AI Translation Desk, an AI-powered interpretation solution designed to help foreign customers communicate more easily while using banking services in Vietnam.

As Vietnam continues to attract a growing number of expatriates, foreign professionals, investors and international visitors, language barriers remain one of the most common challenges when conducting financial transactions.

Through AI Translation Desk, customers can communicate directly with bank tellers via a real-time speech recognition and translation system, making banking interactions faster, more convenient and more seamless.

The system currently supports up to 38 languages and features an intuitive, user-friendly interface. AI technology converts speech into text almost instantly, enabling customers and bank staff to communicate more effectively. Customers can also review and edit translated content to ensure greater accuracy during transactions.

AI Translation Desk has been deployed at six Shinhan Bank branches, including Le Thai To and Pham Hung branches in Hanoi, as well as Business Center, Phu My Hung, Sai Gon and Dong Sai Gon branches in Ho Chi Minh City.

“Vietnam is becoming an increasingly attractive destination for international residents, investors and visitors. At Shinhan Bank, we believe financial services should be accessible and convenient for everyone, regardless of language barriers. The launch of AI Translation Desk reflects our commitment to enhancing customer experience through practical innovation while creating a more welcoming banking environment for the international community in Vietnam,” said a representative of Shinhan Bank Vietnam.

The introduction of AI Translation Desk is part of Shinhan Bank’s broader strategy to continuously improve customer experience and expand digital capabilities across its business operations. Alongside enhancing services for retail customers, the bank is also actively supporting small and medium-sized enterprises (SMEs) and household businesses through innovative financial solutions and digital initiatives.

One notable example is Shinhan Store, a business management platform developed in partnership with Finan. The platform enables merchants and micro-business owners to manage sales, expenses, inventory and cash flow more efficiently, while facilitating easier access to financial services. Through Shinhan Store, Shinhan Bank aims to support the digital transformation of SMEs and contribute to the sustainable growth of Vietnam’s business community.

Shinhan Bank’s commitment to innovation and sustainable growth is supported by a strong financial foundation and prudent risk management. In 2025, S&P Global Ratings reaffirmed Shinhan Bank Vietnam’s long-term issuer credit rating at “BBB+” with a Stable Outlook, reflecting the bank’s solid capitalization, sound risk management capabilities and stable business performance.

By combining innovative technologies, customer-focused services and strong financial fundamentals, Shinhan Bank continues to deliver greater value to customers while supporting the growth of individuals, businesses and communities across Vietnam.