AI robots provide customer service at new HCMC hypermarket

Customers to the newly opened Co.opXtra Long Binh supermarket in Ho Chi Minh City are welcomed by an AI robot named Xtrabot.

With a friendly interface that resembles a professional marketing staff member, Xtrabot provides shoppers with information about promotional programs and personally delivers trial products such as tea, coffee, and candy.

The hypermarket, located on the second floor of the Vincom Mega Mall Trade Center in the Vinhomes Grand Park urban area in Phuoc Thien street, Long Binh ward, Thu Duc city, HCMC, opened last Friday.

Launched by the Ho Chi Minh City Union of Trade Cooperatives (Saigon Co.op), the hypermarket features a variety of modern amenities including smart lockers that operate with barcodes, self-checkout counters and automatic noodle machines aimed at enhancing the shopping experience for customers.

Co.opXtra Long Binh is the fifth outlet of the Co.opXtra hypermarket model, a joint venture between Saigon Co.op and NTUC Fairprice, Singapore’s leading cooperative.

With a total investment of nearly VND100 billion ($3.95 million), the hypermarket spans almost 4,000 square meters and offers over 30,000 essential items including fresh food, dry goods, cosmetics, kitchenware and clothing.

Notably, 80% of the products available at the new hypermarket are high-quality Vietnamese goods. It also has more than 5,000 premium items imported from Singapore, South Korea, Japan, the U.S., Europe, Australia and New Zealand. The imported items include fruits, confectionery, spices, food supplements and cosmetics.

Shopping at Co.opXtra Long Binh can also be done through various online platforms, including Co.opOnline, Facebook, Zalo and other technology applications.