Amway opens experience center in Can Tho

American direct selling giant Amway on Friday launched an experience center in Can Tho city, providing better and faster customer support in Mekong Delta.

"Amway established a presence in Can Tho in 2010. Since then, Amway Vietnam has decided to boost customer experience in the delta. We hope our new look here will create a driving force to promote an entrepreneurial spirit and business opportunities for markets in the region,” Amway Vietnam CEO Huynh Thien Trieu said at the center opening.

The 1,500-square meter facility in Ninh Kieu district will host meetings between distributors and customers, and offer training courses, seminars and business meetings on nutrition, beauty care, and healthcare.

Amway Vietnam donated VND50 million ($2,150) to help the needy in the neighborhood the same day.

Michigan-headquartered Amway makes and directly sells health, beauty, and home care products across the world, and is seen as the world’s largest network marketing company.

Based in Ho Chi Minh City, Amway Vietnam began selling products in the country in 2008. It is operating two manufacturing facilities in Dong Nai and Binh Duong, both bordering HCMC.

Can Tho is the heart of Mekong Delta, which has recently caught great attention from the government in terms of investment. As one of the largest and most fertile deltas in Southeast Asia and the world, the delta is Vietnam’s biggest food, fisheries and fruit supplier.