Dong A Hotel Group, Fusion Hotel Group enter hotel management strategic partnership

Dong A Hotel Group Joint Stock Company (DAH) and Fusion Hotel Group have officially signed a Strategic Partnership Agreement on hotel management for the Nui Coc Lake Retreat Resort & Spa Project as a five-star international standards resort.

The signing ceremony took place on November 29, 2023 at May Plaza Thai Nguyen Hotel, under the testimony of leaders of the Provincial Department of Culture, Sports and Tourism, Provincial Tourism Association, along with specialized authorities and partners.

Dong A Hotel Group Joint Stock Company (DAH) is the developer of Ho Nui Coc Retreat Resort & Spa, firstly providing prestigious, luxurious, and professional services in accommodation, wellness, conferences and seminars, wedding party, restaurants, etc. in Thai Nguyen City.

Nui Coc Lake Retreat Resort & Spa is currently a resort complex stretching nearly one kilometer along the edge of Nui Coc Lake, a miniature eco-village with a green area of more than 24 hectares, diverse resort amenities. Uniquely designed with open space, mountain-like views, Nui Coc Lake Retreat Resort & Spa helps customers fully enjoy and experience the natural scenery of mountains and forests.

Fusion is a trailblazer in wellness-inspired hospitality, operating over 20 resorts and hotels in Vietnam and Thailand. Founded in 2008, Fusion has grown its footprint throughout Vietnam’s leading tourist and urban destinations. In 2020, the group acquired the Glow, a midscale brand offering comfortable accommodations at an attractive price point, expanding its presence to Thailand. Fusion has continuously innovated its products and services, introducing unique lifestyle and business lodging products, whilst maintaining its core ethos of wellbeing and health.

Representative of Dong A Hotel Group Joint Stock Company, chairperson of the board of directors Tran Nu Ngoc Anh said: "Today's signing ceremony is an important milestone, opening up a new and groundbreaking direction in the development of hospitality sector of Dong A Hotel Group Joint Stock Company with the goal of customer satisfaction and happiness, providing quality services, dedicated to customer’s wellness experience. The partnership makes Nui Coc Lake Retreat Resort & Spa become the first five-star resort according to international standards in Thai Nguyen and Viet Bac area.”

Also at this special event, Peter Todd Meyer - CEO of Fusion Hotel Group presented his positive assessments about the project and believed that the project would be an impressive and attractive highlight for the area.

Peter Todd Meyer said: "I am impressed with the location’s beauty and Nui Coc Lake’s natural surroundings. I believe that project is ideally suited for wellness hospitality and a perfect counterpart to Fusion’s wellbeing ethos. With traveling time of only about an hour or so from Hanoi city center, the project offers an ideal getaway. Nui Coc’s idyllic setting is the perfect antidote for urban dwellers to decompress and forget their daily work rigors. Moreover, Nui Coc offers a great alternative accommodation to international business travelers, working in the neighboring Industrial Parks. With our experience in wellness resorts, we are thrilled about our partnership with Dong A, and look forward to creating a leading resort in Thai Nguyen province."

The cooperation signing event between DAH and Fusion Hotel Group is an important basis for the sustainable, long-term cooperation between the two partners, in accordance with development trends and above all, meeting economic development requirements, contributing to promoting the development of the resort tourism service industry in Vietnam in general and Thai Nguyen city in particular.