Masan MEATLife stock jumps on continued profit momentum

The ticker of Masan MEATLife (MML), a subsidiary of Vietnamese consumer retail giant Masan Group, jumped by 8.71% to VND31,200 ($1.2) per share on Monday, after it reported profit for the third consecutive quarter in Q1/2025.

This was a rare spike for this stock, which usually fluctuated within a narrow range of 1-2%. Meanwhile, other sector peers such as DBC of Dabaco, BAF of BAF Vietnam, and MLS of Mitraco Livestock JSC only moved slightly, staying within a 2% range.

At the same time, MML's trading volume surged to 176,300 shares, more than 2.3 times the previous session and 2.4 times the recent quarterly average.

Masan MEATLife has focused solely on branded meat products since selling its animal feed segment to the Netherlands’ De Heus Group in 2021. The company also expanded into the poultry segment by acquiring a 51% stake in 3F Viet.

Historically, MML reached its all-time high of VND90,000 ($3.46) per share in October 2021 following the De Heus deal, but then saw a sharp decline. At the end of 2024, it bottomed out around VND23,000 ($0.88) before rebounding by approximately 35% to date.

Three consecutive profitable quarters thanks to rising pork prices

After two loss-making years (2022-2023), Masan MEATLife returned to profitability in 2024, reporting VND27 billion ($1.04 million) in net profit.

For 2025, the company targets net revenue of VND8.25-8.75 trillion ($336.2 million), a growth of 8-14% year-on-year, and after-tax profit between VND25-205 billion ($7.87 million).

In Q1/2025, the company posted VND2.07 trillion ($79.53 million) in revenue (+20.4% year-on-year) and VND116 billion ($4.46 million) in after-tax profit, a significant improvement over 2024 and marking the third consecutive profitable quarter.

According to Masan Group's report, both the meat and livestock segments recorded double-digit growth. Specifically, meat revenue rose 22.5% year-on-year, driven by higher pork prices, retail expansion via WinCommerce, and rising sales in processed meats and new distribution channels like HORECA (hotels, restaurants, catering).

Livestock revenue increased 15%, mainly from pig farming, benefiting from surging pork prices. The poultry segment is being restructured in line with the set strategy.

Masan MEATLife plans deeper collaboration with WinCommerce, launching "Meat Corners" inside its retail chain. The goal is to increase processed meat sales share from 16.6% to 20% in 2025, aiming for 40% in the long term.

The company will continue to invest in processed meat, targeting it to contribute 36-37% of total revenue.

Its strong brands like Ponnie and Heo Cao Boi now generate monthly gross revenue of VND40 billion ($1.54 million).