Bosch Vietnam appoints youngest managing director

Dominik Meichle has been appointed managing director at Bosch Vietnam, a subsidiary of German engineering and tech giant Bosch, starting July 1.

The 36-year-old German succeeds Guru Mallikarjuna, Bosch Vietnam announced Monday.

Meichle, the youngest managing director of the company since its establishment in 2007, has been with Bosch Group for over 11 years and undertaken various leadership roles.

Prior to his latest appointment, he had spent seven years in Japan, last serving as part of the executive management for Bosch’s Two-Wheeler & Powersports division with global responsibility for marketing, business strategy and product management.

“Vietnam is not a new country to me as I have worked closely with its two-wheeler and powersports team during the last (few) years. Together with the team, I am targeting to expand the business with products and solutions which are invented for life,” he said.

He also aims to turn Bosch Vietnam into a global software hub for Bosch, Meichle added.

Mallikarjuna, appointed Bosch Vietnam’s managing director in 2017, will assume the dual role of vice president of the powertrains solutions division of Bosch Global Software Technologies in India, and the division’s vice president of customer engineering and electronic controls business in the Asia Pacific region starting July 1.

In his nine-year tenure for Bosch in Vietnam, Mallikarjuna has achieved remarkable development for the company, Bosch stated. According to the Delegation of German Industry and Commerce in Vietnam, Bosch has grown to become the largest German investor in the country, giving priority to associates’ development and business expansion.

Bosch opened its second software center in the country last month in Hanoi. Together with the first one in Ho Chi Minh City, the two centers plan to employ 6,000 local professionals by 2025.

As of April 2022, Bosch employed about 5,000 employees and associates in Vietnam and has stepped up operations in diverse businesses.

Bosch, which entered Vietnam with a representative office in 1994, has offices in HCMC, Hanoi, Danang, and Dong Nai. The company operates two research and development centers and a powertrain solutions plant in Dong Nai, the biggest continuously variable transmission (CVT) pushbelt production plant of Bosch Group globally.