CT Group improves workforce despite market strife

CT Group, a multi-sector business in Ho Chi Minh City, is strongly investing in its workforce with various training and learning activities to prepare for the recovery of the real estate market.

The real estate market faces many challenges, with nearly 90% of firms negatively affected, many laying off 60-70% of their employees, and tens of thousands of realtors quitting.

Despite such a context, CT Group said it regards human resources as the most important asset for the firm to overcome difficulties and maintain its competitive edge.

Since the first quarter of 2023, CT Group has prioritized human development activities and workforce enhancement. It quickly mobilized a dedicated team to train and strengthen employees, foster training activities and cultivate a learning culture.

A series of learning programs are deployed on a weekly, monthly, and quarterly basis. In addition to professional skills, individuals are encouraged to learn soft and practical skills.

CT Group also offers flexible, diverse, and creative training methods, creating conditions for employees to develop and reinforce their learning behavior and habits. Sharing and exchange sessions, with the participation of experienced and qualified mentors and the use of online learning programs on digital platforms, can provide engaging learning experiences and motivation for learners to acquire knowledge more effectively.

Moreover, the group established criteria for evaluating learners and training centers, which serve as a measure for maintaining and improving the training quality. Individuals are equipped with suitable facilities and the latest technologies to develop themselves to their fullest potential, resulting in a resilient workforce.

United we stand

While a learning and strong corporate culture is essential, a key factor that helps CT Group overcome challenges and stand firm is the solidarity of its leadership and workforce. Market hardships forge resilient workers and drive them to tackle challenges.

Turning market downturns and other challenges into opportunities, CT Group has devoted all of its efforts to reviewing its business model and strategy, in order to optimize efficiency.

The strategies and policies issued by the board of directors are consistently implemented by staff. Currently, along with promoting a learning culture, CT Group prioritizes building a professional and dynamic working environment with outstanding human resource policies.

Besides investing in developing employees with professional knowledge, the group also trains elite individuals with discipline, who always appreciate the organization's values and humane values.