Honda Vietnam has new female CEO

By Vietnam News Agency
Wed, April 2, 2025 | 11:37 pm GMT+7

Honda Vietnam on April 1 announced its new CEO, Sayaka Hattori, who succeeded Koji Sugita, who assumed the position for two years.

 Honda Vietnam's new CEO, Sayaka Hattori. Photo courtesy of VNA.

Honda Vietnam's new CEO, Sayaka Hattori. Photo courtesy of VNA.

The new CEO is a Japanese national with over 25 years of experience in the automobile and motorcycle industry. She has held many important positions at Honda Motor in Japan, China, North America, and Asia-Pacific.

Before her appointment at Honda Vietnam, she served as president of Honda Philippines from 2023 to 2025.

The 50-year-old executive started working at Honda in 1999. With her management experience in large markets, Sayaka is committed to continuing to promote the sustainable development of Honda Vietnam, offering high-quality, safe, and environmentally friendly products.

Honda Vietnam will continue to strengthen its community activities and make positive contributions to the development of Vietnam, she said.

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